Social & ADV · 2026
Salento Sound
Launch campaign for the single «Salento Sound» by Sud Sound System, feat. Kalibwoy × Kybba.
«Salento Sound» is the single by Sud Sound System, featuring Kalibwoy and Kybba. I led the launch strategy and creative direction, the smart-link with pre-save and the Meta campaigns with Pixel and Conversion API tracking. The video idea and production came together with 999 Studio and Temo, who also designed the single's cover.
Sud Sound System singleContent + smart-linkMeta ADV with tracking
What I did
- 01Launch strategy and creative direction
- 02Video idea and production (with 999 Studio and Temo)
- 03Smart-link with Spotify and Apple Music pre-save
- 04Meta campaigns with Pixel and Conversion API tracking
- 05Final report